07

Body Butters

art direction of group running
art direction of group running
art direction of group running

Client

Client

The Body Shop

The Body Shop

Type

Type

Digital Experience

Digital Experience

,

,

UI/UX

UI/UX

Year

Year

2021

2021

About

About

The Body Shop revealed its reinvented, most sustainable & best Body Butter, with increased efficiency, 100% recycled packaging and community fair trade ingredients. Together with Studio Regale, we delivered a compelling visual experience, with textures and sound.

The Body Shop revealed its reinvented, most sustainable & best Body Butter, with increased efficiency, 100% recycled packaging and community fair trade ingredients. Together with Studio Regale, we delivered a compelling visual experience, with textures and sound.

sketch of new logo

The challenge of aligning interactive concepts remotely while working as a freelance collaborator.

The challenge of aligning interactive concepts remotely while working as a freelance collaborator.

To make collaboration more direct, I adopted a developer-first mindset and focused on prototyping interactions in situ rather than describing them abstractly. By testing motion, texture, and sound directly within the experience, I helped the team evaluate ideas in context, reduce ambiguity, and align faster on the interactive direction for The Body Shop’s Body Butter launch.

photography and UI design
photography of brand billboards

The opportunity of bringing a design system rigorous enough to hold the experience together, into a creative environment already strong on concept.

The opportunity of bringing a design system rigorous enough to hold the experience together, into a creative environment already strong on concept.

The concept was already strong. A campaign launch is one of the few moments where motion, texture, and sound can work together without justification.

art direction of typefaces
branding system for text overlay

Credits

Nicolas Mollien

Creative Director

Victor Garrido

Lead Developer

Khoa Dong

Project Manager

Credits

Nicolas Mollien

Creative Director

Victor Garrido

Lead Developer

Khoa Dong

Project Manager

Quote